Hornady bullets cost more than premium now?

[ChrisG]

Is it just me or does Hornady think the interlock is so good that it now competes with the partition and the woodleigh weldcore series? I just looked at prices on Midway and interlocks are selling for premium bullet prices. I know prices increased when people started fearmongering and hoarding (again ), but the price for hornady cup and core is absurd. The DGX and DGS ( decent bullets but not groundbreaking technology) are now being priced with a swift A-Frame.who is paying those prices for inexpensive bullets.

Or maybe Hornady is trying to rebrand themselves as a premium bullet manufacturer and rather than go to all the trouble of designing a truly premium bullet, they would just sell the same stuff at inflated prices and people would think they were premiums because they were expensive.

Thoughts?

 

[C.W. Richter]

Hdy typically comes in boxes of 100 whereas others in boxes of 50 or less! Some of the big bores do come in boxes of 50, but most are 100. There's value in that! Their plains game/deer bullets are excellent shooters and performers (GMX, SST, ELD-X, etc.) I find that for long range shooting, nothing beats the accuracy of Berger VLDX Hunting bullets (also sold in 100 packs). There have been some sketchy reviews on the DGS/Xs and yes, like McDs, coca-cola (complete crap) it's proof positive that selling anything is ALL about the advertising. Buyer beware! My son has used the absolute cheapest Rem 270 SP for first (and last!) shots on buffalo, and had the DGS 300s for backup (which wasn't necessary at any time.) He likes factory ammo while I prefer handloading and would use A-frames for softs and Barnes bonded solids (as recommended by many true experts on African hunting.)

 

[Areaonereal]

Midway has published some crazy prices....especially on ammo....$72.00 for Norma 06. Not sure who is gouging at Midway, but they have lost me after a
25 year customer.

 

[JimP]

The problem that I see is that nobody knows just who is raising the prices, but they blame the retailer where they buy the product from.

 

[CoElkHunter]

Midway has published some crazy prices....especially on ammo....$72.00 for Norma 06. Not sure who is gouging at Midway, but they have lost me after a
25 year customer.

$118/box of 225gr .338WM Remington Core Lokts? If you shop around, you can find .375 for far less than that, and .416 through .458 stuff for less! I know in todays' world, it's supply and demand, but they can keep their supply of .338s for that price! Outrageous!

 

[fourfive8]

One thing happening I think is that the in-stock bullets like many of the Hornadys are showing true current prices. Many or all? the premium bullets that have not been in stock for months, are still showing the old pre scamdemic/dumpTrump prices- so it is a skewed comparison. That added to the fact that it appears Midway jumped on the scalp wagon early.

 

[bruce moulds]

hornady bullets went up bigtime in price when they changed plastic tips.
call me sceptical, but i suspect they found a cheaper source and tried to value add.
this suspicion is made stronger by the fact they have now brought back the old original amax metal tips in match bullets.
other companies were making more profit on plastic tip bullets than hornady, so they might well have decided to up the ante and needed an excuse.
the non melting one sounded good, and obviously worked.
when beer needed to make more money they just put in in a fancy bottle with a fancy label and a bigger price.
bruce.

 

[flatwater bill]

Ya, this is crazy..........everybody in this foodchain denies making crazy profits....but somebody must be. Hornadys interlocks were always my favorite cheap cup and core bullets....they gave a lot of value for culling and hunting............but they are not premium bullets by any stretch..........FWB

 

[bruce moulds]

fwb,
these companies pretend very effectively that their main purpose is to supply us with what we want and need to make us happy.
in reality they just wat to screw us for any penny they can get, and the more they can fool us the better.
gun makers, scope makers et al are the same.
one reason i keep my black powder rifles is that cases last for ever and i can cast my own bullets if all else fails.
bruce.

 

[Hogpatrol]

I'm glad I was a Boy Scout.

 

[mdwest]

Right now Hornady bullets are about the only things Im seeing on the shelves...

I was just in Cabelas on Saturday.. they had maybe 20 boxes of various caliber and weights of hornady bullets (mostly interbonds, but a few other options mixed in as well).. there were also 2 boxes of berger bullets and 2 boxes of berry pistol bullets.. and that was it..

The last several times I have been in Scheels there has been probably 30-50 total boxes of hornady bullets on the shelves.. along with 3-5 boxes of barnes bullets.. and thats about it..

and the last couple of times Ive been in Academy there have either been completely barren shelves in the reloading section.. or just a handful of hornady bullets.. no other brands have been represented..

All of that said.. I havent seen a huge price spike at any of those stores other than the standard 10-15% which has pretty much been the case across the country for all reloading supplies if/when you can find them..

 

[fourfive8]

fwb,
these companies pretend very effectively that their main purpose is to supply us with what we want and need to make us happy.
in reality they just wat to screw us for any penny they can get, and the more they can fool us the better.
gun makers, scope makers et al are the same.
one reason i keep my black powder rifles is that cases last for ever and i can cast my own bullets if all else fails.
bruce.

I'm not so worried about private companies or entrepreneurs whose "job" it is to maximize profits. Just have to be aware of the fundamentals of capitalism and put effort into searching the market. However, sole source or monopolies that price gouge is another matter and should raise the ire of the consumer. Disingenuous advertising would be another justified cause for angry push back.

I always get a kick out of the public service ads from various entities including muinicipal water companies (with similar propaganda from fire control agencies). They say, "Look at us, look at the good job we're doing, do your part, save water, save the planet, etc." The reality is just the opposite as witnessed by their reaction if you do save water en masse. "Oh no, we're going broke, we need subsidies and rate increases because we're are not selling enough water!" Similar with fire mitigation and control agencies, both public and private- just the opposite of what many think. They actually pray for fire, fire is big business and bigger pay checks. I once petitioned my local domestic water provider to change the billing structure to encourage folks to conserve water. Was bluntly told at the next board meeting, "Our purpose is to sell water not conserve water". All their public service announcements were for propaganda.

That's a fact about ammo and a good plan! No worries here either if things go completely south. I have at least 1800 lbs of lead and an adequate supply of BP with a shelf life of a few hundred years. Let me do the math.... multiply 1800 times 7000 then divide that by about 450..... yep, enough bullets. Plus a flintlock only needs a "rock" and I have enough caps in ammo cans...

 

[ChrisG]

Part of it too is companies trying to convince all the new reloaders and shooters that "This is just what ammo costs" so that it becomes status quo for them. They never saw better days so...

 

[Red Leg]

Midway has published some crazy prices....especially on ammo....$72.00 for Norma 06. Not sure who is gouging at Midway, but they have lost me after a
25 year customer.

I doubt it is Midway doing the gouging.

 

[Bert the Turtle]

Perhaps it is a "you can actually buy these bullets" premium. Being able to get bullets has to have some added value.

 

[PHOENIX PHIL]

I don't think that it helps that copper is running about 2x the price it was a year ago.

 

[lwaters]

Got all the ammo I need. I loaded up during Trump presidency.

 

[sgt_zim]

Midway has published some crazy prices....especially on ammo....$72.00 for Norma 06. Not sure who is gouging at Midway, but they have lost me after a
25 year customer.

You might rethink that.

Economically, the price for which an item is sold is the balance point of the flow of goods, AKA "the law of supply and demand."

If the seller asks too much, his inventory sits on his shelves and he loses money. If the seller asks too little, inventory flies off the shelves and his supply chain cannot keep up with the demand at that low price, and he still loses money.

If Mr. Potterfield is asking too much for some of his products, he'll find out quickly that he's made a mistake and will lower them. OTOH, if the market exists for those products at the higher prices, we only really have fellow shooters to blame. Their demand at that higher price is what's driving the increase, not Potterfield's greed.

 

[sgt_zim]

having said that, I'll poke at CTD

CTD is ANYTHING but cheaper than dirt. I find them to always be THE most expensive on any given item I might want to order. And their search/filter feature sucks out loud. Midway has the best searching/filtering, following by Graf's and Powder Valley.

I have not bought anything from CTD in probably 10 years. But people still patronize them at their, what I consider to be, ridiculous prices. Some people think their prices are ok, thus they're still in business.

Is CTD "gouging?" No, they just have a crappy business model, IMO. And they don't get any of my business because of it. Their prices are generally just way out of line compared to MWY, Graf's, and PV

 

[Bob Nelson 35Whelen]

$118/box of 225gr .338WM Remington Core Lokts? If you shop around, you can find .375 for far less than that, and .416 through .458 stuff for less! I know in todays' world, it's supply and demand, but they can keep their supply of .338s for that price! Outrageous!

@CoElkHunter
If that is true grasshopper it is time for your learning to come to an end.
GET A 35 WHELEN.
Bob