I dont know why Leica are less popular than Swaro, they are fantastic scopes.5.11, Kuiu and Sitka clothing.
Redwing wool socks.
Kenetrek and Danner boots.
Ricky Young bino harness
Von Gruff knife
Slogan rifle sling
Nikon Black RangeX 4k laser rangefinder
Mathews Switchback XT compound bow
I just upgraded from a Leupold to a Leica scope on one of my rifles and WOW, quite an improvement.