Well, that's the beauty of having a forum to disagree in, is it not? Mr. Sullivan, like his style or not, has been effectively denied that right.
Believe me Sir, I understand the difference quite well. Hunting ethics and sportsmanship are integral to the well-being of our sport, obviously.
What problem do you have with a well-placed shot at close range, virtually ensuring instant death of the quarry? As you should know, opportunities on old, wise animals are fleeting at best. Would you rather take a potshot from the safety of 100 yards, with the inherent risk of a deflected (or worse) shot?
If SCI is worried about the graphic nature of the videos, I invite you to turn on your TV. Pick a channel. Any channel. You will see far worse carnage in 15 minutes there than on all of his videos put together. As I said earlier, you don't have to buy his merchandise (I personally don't own a one), but grant him the same right every other marketer with something dead in their brochures gets. If they enforce this fairly, the only ones to win will be the graphics folks, who will be reprinting every brochure in the hall.